A rare moment? Not really. Kenny Epstein is almost always smiling. But on Thursday evening, that signature grin was wider than ever. The longtime chairman and CEO of El Cortez had every reason to beam. After all, his beloved hotel-casino just got a $20 million upgrade, and the entire city was celebrating.
A Nod to History with a Vision for the Future
El Cortez isn’t just another casino—it’s a piece of Las Vegas history. Opened in 1941, it holds the title of the longest continuously operating casino in the city. Over the decades, it’s seen everything from mobsters to modern-day tourists, evolving with the times while maintaining its old-school charm.
The latest expansion, officially unveiled Thursday, continues that legacy. The event, packed with nostalgia, featured heartfelt speeches, a ribbon-cutting ceremony, and even a proclamation from the mayor. February 20 is now officially “El Cortez Hotel & Casino Day” in Las Vegas. Not a bad way to mark a milestone.
What’s New? More Than Just a Facelift
So, where did that $20 million go? The upgrades include:
- A brand-new high-limit room, catering to those who like to bet big.
- A refreshed casino floor, blending vintage Vegas with modern luxury.
- Upgraded dining and lounge spaces, giving guests more reasons to linger.
- New technology enhancements, improving everything from gaming to guest services.
The goal? Keep El Cortez’s classic feel intact while ensuring it remains a top-tier destination.
A Family Affair
For Epstein, this wasn’t just a business move—it was personal. The 83-year-old has been at the helm of El Cortez for years, carrying on the vision of his late father, Jackie Gaughan, a Vegas legend in his own right.
Standing alongside his family, Epstein soaked in the moment. “I feel great,” he said, his smile as bright as the neon lights outside.
The event wasn’t just a celebration of brick-and-mortar upgrades—it was a tribute to the people who have made El Cortez what it is. Longtime employees, loyal guests, and even local officials all played a role in the night’s festivities.
The Downtown Boom
El Cortez’s expansion isn’t happening in a vacuum. Downtown Las Vegas has been on an upward trajectory in recent years. With major investments in entertainment, dining, and gaming, the area is seeing a resurgence, drawing visitors away from the Strip and into the heart of the city.
While mega-resorts continue to dominate Las Vegas Boulevard, downtown offers something different—a mix of history, affordability, and a more laid-back, local vibe. And with projects like this, the area’s appeal only grows stronger.
A Symbol of What’s to Come
El Cortez’s expansion is more than just a facelift. It’s a statement: classic Vegas isn’t going anywhere. In a city where hotels come and go, where neon signs are often replaced by LED screens, El Cortez stands firm—a bridge between past and future.
Epstein and his team have ensured that while the casino embraces modern touches, it still feels like the El Cortez that generations of visitors have come to love. And that, perhaps, is the real magic of this $20 million investment.
