In a significant development, LeoVegas Group, a subsidiary of MGM Resorts International, has announced its planned acquisition of Tipico Group Ltd’s US sportsbook and online casino products and platforms. This move aims to strengthen LeoVegas’ position in the US market and create synergies with other local entities, including BetMGM.
The Proprietary Sportsbook Technology
LeoVegas Group’s acquisition includes Tipico’s proprietary sportsbook technology. With this purpose-built technology, LeoVegas gains the capability to operate a sportsbook not only in the United States but also across international markets. The technology can serve as a blueprint for enhancing the iGaming experience at other brands owned by LeoVegas Group.
Gary Fritz, President of MGM Resorts International Interactive, emphasized the significance of this acquisition for MGM Resorts’ global digital gaming business. The deal provides control over the entire technology ecosystem, allowing LeoVegas to innovate and enhance its offerings.
Impact on the iGaming Experience
LeoVegas CEO Gustaf Hagman expressed enthusiasm about assuming control over Tipico’s sportsbook technology. Integrating a competitive and innovative sports product aligns well with LeoVegas’ growth strategy and commitment to self-reliance. The talented teams from Tipico’s US business will soon become part of the LeoVegas Group, further bolstering the company’s capabilities.
The acquisition is expected to be finalized in the third quarter of 2024, marking another milestone for LeoVegas Group as it expands its footprint in the gambling industry.
