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The Mirage’s Transformation: Las Vegas’ Iconic Resort Enters a New Era

The Mirage, a name synonymous with the golden era of Las Vegas, is poised for a transformation that will usher in a new epoch for the iconic Strip property. As it transitions to Hard Rock Las Vegas, the resort is set to bid farewell to its famed volcano, making way for a guitar-shaped hotel tower that promises to become a new landmark.
The Mirage has stood as a testament to the ingenuity and ambition that characterizes Las Vegas. Opened in 1989 by Steve Wynn, it was the Strip’s first megaresort, setting a precedent for the city’s future developments. The resort’s innovative financing through Wall Street “junk bonds” and its inclusion of unique attractions like the onsite wildlife habitats for dolphins and Siegfried & Roy’s white tigers marked a turning point in casino industry history.
Mirage Las Vegas Hard Rock transformation.

The resort’s volcano, an explosive marvel of engineering, has captivated audiences for decades. Its fiery eruptions have been a free spectacle that drew both tourists and locals alike. However, as the city evolves, so too must its attractions. The Mirage’s transition reflects Las Vegas’ perpetual drive for reinvention, a trait that keeps the city at the forefront of entertainment.

The Future Takes Shape

Hard Rock International’s vision for The Mirage is ambitious. The approved design plan includes a remodel of the existing resort pool and an addition of 1.2 million square feet of new space. This expansion will encompass a theater, retail, and ballroom spaces, enhancing the resort’s capacity to host a variety of events and experiences.

The new guitar-shaped hotel tower is set to become an iconic structure, changing the skyline of the Strip. Alongside this, the expansion plans include new casino areas, retail spaces, restaurants with outdoor seating, a nightclub, and a dayclub. These developments are indicative of Hard Rock’s commitment to creating a vibrant, modern destination that honors the legacy of The Mirage while propelling it into the future.

Embracing Change

The Mirage’s transformation is not just about physical changes; it’s a symbol of the city’s resilience and adaptability. Las Vegas has always been a place of transformation, where the old makes way for the new in a cycle of renewal. The Mirage, with its storied past and bright future, embodies this spirit.

As the city bids goodbye to the familiar sights of The Mirage’s past, there is a palpable excitement for what’s to come. The new Hard Rock Las Vegas will carry forward the torch of innovation, providing a fresh experience for visitors and a new chapter in the annals of Las Vegas history.

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