The SBC Summit Rio 2025 will introduce the Payment Expert Summit, a highly anticipated event set to unite regional and international operators with top payment and fintech providers. Scheduled for 25–27 February 2025 at the Riocentro in Rio de Janeiro, this initiative is designed to help brands navigate Brazil’s newly regulated market, offering tools and insights to enhance customer experiences and ensure compliance.
A Spotlight on Payments and Compliance in Brazil
The Brazilian Ministry of Finance’s new Normative Ordinance No. 615 has established strict regulations for payment transactions in the gambling sector, highlighting the need for compliant, seamless, and user-focused solutions. SBC CEO and Founder Rasmus Sojmark emphasised this development:
“For brands entering Brazil, this highlights the importance of prioritizing seamless, user-friendly, and fully compliant experiences for players. With the Payment Expert Summit, brands gain the insights and resources to create better customer experiences and thrive in Brazil’s challenging market.”
The Payment Expert Summit aims to address these challenges by offering attendees an opportunity to explore cutting-edge payment technologies and strategies for thriving in Brazil’s regulated environment.
Networking and Education at the Heart of the Event
The SBC Summit Rio is expected to host 15,000 industry professionals, providing a dynamic blend of networking opportunities, educational sessions, and product showcases. Delegates will get a firsthand look at the latest advancements in payment solutions from notable companies like Fiserv, IDnow, Pagsmile, Paybrokers, PayRetailers, Pronto Paga, TrioPayments, UNICO, and Z.ro Bank.
Key Educational Tracks
Attendees will benefit from panels and discussions on Brazil’s payment landscape, compliance strategies, fintech advancements, and fraud prevention. Some highlights include:
Payment Landscape: Key Provisions and Opportunities
This panel will explore Brazil’s regulatory environment and its impact on new market entrants. Key topics include the mandatory implementation of PIX and strategies for navigating compliance hurdles. Industry leaders like Paulo Gerber (COO, Gamersbank) and Leonardo Baptista (CEO, Pay4Fun) will share insights, moderated by Ludiara Sousa (Head of Payments, Blaze).
Fintech Revolution: Where Money Meets Tech
This session will examine the transformative role of fintech in Brazil, addressing new regulations and successful collaborations with financial institutions. Experts such as Fernanda Meirelles (Partner, FAS Advogados) and Gabriel Romão (CFO, Galera Bet) will showcase real-world case studies under the moderation of Vitória Lopes Goellner (Legal Counsel, BET77).
A Collaborative Approach to Fraud Prevention
Fraud prevention remains a critical focus for operators in Brazil. This session will provide actionable strategies to combat fraudulent behaviour while enhancing player retention and safeguarding revenue. Featuring speakers like Roberta Guedes (Director of Financial Compliance, iBetta Bet Compliance LTDA) and Samer Atassi (VP of LATAM, Jumio), the discussion promises practical insights into identity protection and fraud mitigation.
What’s Next for Brazil’s Gambling Market?
The SBC Summit Rio is set to become a cornerstone event for operators looking to expand in Brazil. Its emphasis on payments and compliance highlights a growing need for collaboration between operators, payment providers, and fintech innovators. As brands seek to capitalise on Brazil’s potential, the Payment Expert Summit provides a timely and crucial platform for knowledge-sharing and innovation.