SOFTSWISS has posted impressive Q3 2024 results for its Sportsbook product, with a notable surge in live betting and esports activity. The company reported that its turnover has doubled compared to the second quarter of this year, with its cybersports sector seeing a 17.6% growth, underscoring the platform’s appeal across multiple betting categories.
Live Betting Drives Major Revenue Increases
In Q3, live betting proved to be SOFTSWISS’s biggest revenue driver, with football, tennis, basketball, table tennis, and eFootball leading the charge. Notably, eFootball overtook Counter-Strike 2 in popularity, signaling a possible shift within the esports betting sector. Live bets accounted for 78.6% of total sports betting turnover, with the average live bet size increasing by 10% quarter-over-quarter. SOFTSWISS also reported an 18.7% rise in the number of bets and a 9.7% increase in the average bet amount.
According to SOFTSWISS Sportsbook Head Alexander Kamenetskyi, this growth in cybersports presents fresh opportunities for targeting specific audiences and creating specialized esports events. Kamenetskyi emphasized the rising importance of cybersports in the betting ecosystem, highlighting esports as a rapidly growing vertical that offers unique engagement possibilities.
Expansion and New Offerings Strengthen SOFTSWISS’s Global Reach
Alongside its Q3 growth, SOFTSWISS has been actively expanding its international presence. The company’s Sportsbook product recently achieved certification in Brazil, positioning it to enter one of the world’s most dynamic sports betting markets, set to launch in January 2024. Additionally, SOFTSWISS introduced a Horse Racing Module, adding more than 2,400 local and international races each month, further diversifying its offerings for sports bettors.
SOFTSWISS’s expansion efforts extend beyond sports betting. The company secured certification for its Jackpot Aggregator in Bulgaria and recently launched a dedicated Lotto Software, broadening its service portfolio as it seeks to become a comprehensive technology provider for gaming operators. With a history of innovation and over 15 years in the industry, SOFTSWISS continues to strengthen its position as a leader in global gaming technology.
